Twitter

Twitter opens Periscope webcasting to third party applications With its Producer API

Twitter has confirmed its Producer API is now available. It should largely simplify the work of those who wish to publish live content on the Periscope and Twitter.

Twitter

In the space of just a few months, Twitter has largely strengthened its offensive on the live video. After Periscope and the integration of the feature in the mobile app official Twitter, the editor has proposed in October last Periscope Producer.

This time, those equipped with a specific material could stream of better quality, an expectation of companies wishing to go beyond the simple smartphone.

 

Broadcast directly on Periscope and Twitter

In recent days, the rumors were particularly strong around the arrival of an API that would further simplify the publication of these flows.

Twitter has put an end to these expectations, by introducing the API Producer, which goes further than the service set up last fall. It is only currently available in beta and will be so improved in the coming months.The main contribution is a simplification of the chain leading to the broadcast.

The software tools can be updated to integrate the API directly. Then they become able to publish ‘live’ content directly, allowing them to authenticate in Periscope. Third party applications may start, stop to pause the stream, set up its quality and enjoy, as appropriate, their own features to apply.

Twitter also indicates that several companies are already partners, and helped the API tests. This is particularly the case of Telestream, Livestream, Switchboard and Teradek, whose products are now compatible.

The other partners include Brandlive, Grabyo, LiveU Solo Giroptic iO 360, Make.tv, NewTek, Inc., Telescope and Vidpresso. Updates should arrive soon to take advantage of.

 

Beta and private for now

Twitter, which makes more eyes to the major broadcasters, could so with its API make its social network a platform where no matter who (or almost) can stream live video.

The general public will continue to do so with its smartphone, companies with specific hardware will still be able to go through Producer, and the API closes the loop by allowing third party applications to broadcast directly.

However remember that Twitter is not the only actor in this field. Even if the movement is welcome, society must deal with its main competitor, Facebook, which the Live API is also aiming to become a must-see for any broadcaster.

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Jack Nilson